PVC on Adobe video tools being used on the Majority of 2023 Sundance Films

From Jose Antunes at Pro Video Coalition.

Of course so many people are using Frame.io now, especially now that you get a free version with your Adobe License.

Still you usually see these articles for Blackmagic since DaVinci is the defacto color correction software, but here we have Premiere, After Effects and Photoshop being used on so many films.

And with Productions Adobe is so much more powerful and works like AVID for features, though I do see so many people saying they are moving to DaVinci Resolve instead, but having used it, I still don’t think the editor is at the same level as Premiere.

PVC on Frame.io’s new partnerships, apps and updates

The Pro Video Coalition has report on the new announcements from Frame.io announced last month at NAB.

I am glad to have a creative cloud Frame.io account, and have been using Frame allot at work. I still think the direct from camera is more for features or tv than the commercials I work on, but it is very cool.

IFrame.io’s work from home features with built in proxy generation needs better Adobe integration. It doesn’t currently work with Adobe’s proxy feature, so files must be manually relinked (and Adobe’s proxy workflow won’t work with only proxys), and if you use low rez proxies for size moves and the like don’t scale, everything would need to be redone manually. Let’s hope Adobe works on this with Frame . And I hate H264, and h264 proxies. ProRes Proxys are so much better (i know they take up more space, but they are do much better), timelines play back great with any ProRes and even with M1 ProRes processors.

Frame.io for Creative Cloud

i just signed up for creative cloud’s frame.io from within Premiere. I didn’t know what level of service it is, but Frame had posted a page about it.

It allows:

  • 2 Frame.io Users
  • 5 Projects
  • 100 GB Storage
  • Camera to Cloud (though doubtful you could do it with that storage)

So I can use it for any client that doesn’t have their own solution for review. Very cool!

They should offer a discount if you upgrade though.

Adobe agrees to acquire Frame.io


Wow, so Adobe has agreed to aquire Frame.io.

So not a good thing for Final Cut Pro and AVID, but great for Premiere users. Having Frame.io fully integrated, not just as a plug-in could be amazing.

Honestly the biggest issues I have had with Frame.io notes is people tend to use it as a discussion or even chat, which can make the notes fairly confusing at times. There almost needs to approval of notes, so it is easier to understand as an editor, who will be getting notes from so many people that can be so contradictory.