Richard Keates on why he dropped FCP X

Richard Keates has a good article on why he dropped FCP X after trying to use it to cut corporate video, and why Premiere Pro is the solution for what he needs to do (graphics heavy productions).

Unfortunately I see many places moving back to Media Composer which I do find inferior for graphics work and hope that Premiere CS6 can make some inroads. I just wish that Apple would re-commit to the MacPro and push to get powerful CUDA Nvidia cards across their line to allow people who are unhappy with FCP X to use the products they want to and stay with Mac!

Biscardi on editing for now

Walter Biscardi has a good post on editing for now, and or now that is AVID. And Premiere CS6 will be or some things as it is getting better, and Smoke will be tested and he is giving the ideas for their next version, both will possibly be implemented for him in 2013. For me it looks like AVID will be part of it, but I am hoping that CS6 is really a good replacement for Final Cut Pro 7.

AVID releases AVID Studio for the iPad

FCP.co has an article on the newly released AVID Studio for the iPad. Here is the link to it in iTunes. It is currently $4.99, but will jump to 7.99 in 30 days. Looks pretty cool. Looks higher end than iMovie for the iPad. Looking forward to trying it out.
mzl.ckrcibdb

Big-screen moviemaking comes to the touchscreen with Avid® Studio for iPad.We’ve distilled the world’s leading film-editing technology into an easy-to-use app that enables you to edit video, audio, and photos at the speed of your creativity.’
‘Swiftly arrange your clips in the Storyboard, make precision edits using the Timeline, and add high-quality transitions, effects, and a soundtrack.Then share your movie directly to YouTube, Facebook, and more—or export your project to Avid Studio for the PC and continue editing with even more advanced tools.’Easily Access Your Media
Work with any media on your device—video, audio, and photos
Access media from external devices via an iPad Camera Connection Kit (sold separately)
Capture video and photos from within the app
See your media organized by Albums, Events, Faces, and more
Edit
Get started quickly with how-to materials
Easily navigate your project with intuitive gestures
Swiftly arrange clips in the Storyboard
Make precise edits and trim individual frames in the Precision Trimmer
Use the Razor Blade tool to cut on the fly and delete or replace the second half of the clip
Easily replace one clip with another
Enhance
Quickly create multi-layer 3D animations, transitions, and titles with included Montage templates
Easily composite video tracks to create layered looks
Add high-quality fades and dissolves to help your story flow
Generate professional-looking motion titles and graphics with full control over text, font, color, size, position, and rotation
Create amazing Picture-in-Picture effects with full control over position, size, and rotation
Pan and zoom on your photos to create high-impact slideshows
Enjoy full-screen playback
Create Soundtracks
Use your own audio or choose from the included sound effects
Trim audio to any length, set levels, and fade audio in or out
Share
Easily share movies via YouTube, Facebook, email, and much more
Export projects to Avid Studio for the PC
Pro Technology, Pro Results
Created by Avid, the maker of the world’s leading film and music editing technology
Easy enough for the hobbyist, powerful enough for the pro

Bunim/Murray drops Final Cut Pro for AVID

Arstechnica is reporting that, that top reality show producer and long time Final Cut Pro proponent Bunim/Murray has dropped final Cut Pro and is moving back to AVID media composer.

Due to the large volume of media generated by our reality shows, we needed to re-evaluate our editing and storage solutions. At the same time, we were looking for a partner who would understand our long-term needs,



Basically FCP X is not good enough, and FCP 7 is old and gettiing long in the tooth, and with AVID now being 64 bit, they felt the need to make the move.

Avid Assistant Editor Handbook

The AVID assistant Edtitor’s Handbook has been released.

The Avid Assistant Editor’s Handbook provides new users a solid foundation for working in Avid, and it can accelerate an Avid assistant editor’s transition to a coveted editor role. There is also a comprehensive chapter on multigrouping that details this often-used process and often-encountered job requirement.


Sounds interesting, and anything to teach assistant editors is a good thing, and I am sure there are quite a few editors who could use this as well.