Apple released a FCP X Faq

And right off the bat the FAQ shows that is useless to me, as the first note negates the usefulness of FCP X.

Can I import projects from Final Cut Pro 7 into Final Cut Pro X?Final Cut Pro X includes an all-new project architecture structured around a trackless timeline and connected clips. In addition, Final Cut Pro X features new and redesigned audio effects, video effects, and color grading tools. Because of these changes, there is no way to “translate” or bring in old projects without changing or losing data. But if you’re already working with Final Cut Pro 7, you can continue to do so after installing Final Cut Pro X, and Final Cut Pro 7 will work with Mac OS X Lion. You can also import your media files from previous versions into Final Cut Pro X.


Basically being unable to open FCP 7 projects or sequences (though it can open the consumer iMovie ones) is a huge part of my business, and I would rather move to Premier Pro 5.5 or Media Composer 5.5 which can open my FCP 7 sequences via XML (Media Composer with the help of Automatic Duck, which I already own).

The FAQ did have some good answers, but this above alone was enough to send me to try to get a refund.

Does Final Cut Pro X allow you to assign audio tracks for export?Not yet. An update this summer will allow you to use metadata tags to categorize your audio clips by type and export them directly from Final Cut Pro X.



Of course this feature as well, not being able to assign tracks means my 20 video track infomercials would be so confusing it would hurt! And mixer’s will still hate the exports of audio, even if things are tagged!

So I am going to fight for a refund!

Magic Bullet Suite 11 and short film Plot Device

So Magic Bullet today released an upgrade to it’s Suite of video filters created by the great Stu Maschwitz, and giving you the ability to give your video controllable filmic looks, control the color, denoise, enlarge, and now has new effects.

Cosmo is an effect to clean up skin in your video, and has some pretty amazing results, and they have updated Magic Bullet Looks to 2, with a much improved interface and better functionality.

This is a suite I have used for years and couldn’t recommend more highly.

To see some of the effects in action Red Giant has created a short film called PLOT DEVICE to showcase the effects, and it is fun and well worth checking out.

Now that FCP is dead, let’s hope Stu manages to make this suite for AVID Media Composer in the near future, though I am OK with it being in Premiere, as that is probably my next edit system.

Google+

I just read about Google’s new Social Network to rival Facebook. It is called Google+ and it actually seems an interesting concept. You can try and sign up, but the beta is full, still it looks interesting.

It is basically a Facebook designed so you can limit what different groups of your friends can see about it, basically a Facebook with much better privacy settings, though of course Google is not the best on privacy either. I hope that it is decent, because it is a good idea, though it certainly won’t make money like Facebook as that makes money by basically selling the user data, but google can integrate search into it to make money.

I also hope they integrate Buzz, which hasn’t taken off, but I always makes notes in my google reader account on a ton of stuff that I read about in RSS feeds.

Looks interesting, and I hope to eventually get chosen for the beta.

Two Articles on FCPX mirroring my thoughts

Richard Harrington has written another article on Final Cut Pro X, entitled The Final Straw that was FCP, It is a response to all the bull that people are putting out there against people critical of FCPX. And he gives the 10 reasons he thinks people are leaving FCP and moving to AVID and Premiere Pro and I tend to agree with him.

The release of Final Cut Pro X was the defining moment for many. In my line of work, I get to interface with a lot of video editors and other video professionals. I have spoken at numerous user groups and conferences. As a forum leader and podcaster for Creative COW, I have been hearing complaints for years. I also get to sit in edit suites with clients. The waiting for transcode on import as well as the 32-bit nature of Final Cut Pro 7 has caused a lot of impatient waiting in edit suites around the globe.Final Cut Pro X was supposed to fix this. At least that was the belief most held. It would be “awesome” we were told. I guess that can mean different things.People are not breaking up with Apple because of what Final Cut Pro X is. They are ending their relationship because their fears have been confirmed. I present to you a summary of the issues that have people freaked out. Please pass this list on to anyone who asks you what the big deal is. These are my 10 reasons that people are switching. These are just opinions. Opinions formed by my interactions with many and my professional experiences and connections.

This is a must read article, and all his reasons are spot on.

Richard also links to the second article from OneRiver Media on Is the Trust for Apple Gone for Good, and I would have to say that it is.

In the blink of an eye, the release of Final Cut Pro X has caused a ripple in the Matrix so huge, I’m not sure Neo could even fix this catastrophe. But it’s much more than good software gone astray, it’s deeper than infrastructure changes; it’s about the loss of trust, faith and even livelihoods.

and

But switching non-linear editing applications is only part of the problem, and in some cases, only a small problem by comparison. There are many people that have devoted the last ten years in direct relation to Final Cut Pro, and as a result of Final Cut Pro X, are going through a major life/career change. These include certified Final Cut Pro trainers, value added resellers, user group organizations, third party software/plugin developers, and many more. There are many people that are questioning their livelihood because of this radical shift that Final Cut Pro X has taken. I wonder if Apple knew they were going to directly cause such an issue, or if all they were looking at was nothing but their bottom-line. To me, it shows an enormous amount of arrogance, ignorance, and selfishness from Apple, which is not the Apple I once knew.

and finally

So all of this begs the big question, “Can Apple be trusted from here on out?” For me, I will no longer buy any kind of pro app from Apple for my facility, knowing their EOL history is very strong—even if an updated Final Cut Studio 3 (based on FCP7) was released. It amazes me that all of my favorite pro apps from Apple are all EOL’ed. Literally.  For me personally, I no longer care about FCPX or even FCP7 updates. I’ve already started passing up articles on FCPX how-to’s or work-arounds, as I will not be using FCPX in my facility, and since FCP7 is EOL’ed.Because I’m switching to Avid Media Composer, all I care about at this juncture is integrating my current hardware and software with it, and what else I need to change or buy in order to make that happen. It’s a domino effect really, and all because of a 2.5-star, $299 downloadable app from the App Store. Seriously, that $299 app is costing me thousands of dollars, but luckily, none of it is going to the App Store. Just keep making powerful desktops, Apple, so I don’t cut my ties from you completely.rant




This is another must read article and really is much of what I have to say on the subject, though in the future i will talking more about individual features and what I do and don’t like about them.

FCP Producer is pushing a web petition

FCP Producer is pushing the web petition to get us a 64 bit FCP 8. I have signed, but as of now there are only 147 signatures though!

Apple recently introduced a completely new version of Final Cut Pro that immediately replaced the previous one. Although modern and revolutionary in many ways, this new version X lacks at least 10 main features required by any professional who uses Final Cut on TV studios, Feature Film editing, Production and Post-Production houses. In order to keep expanding the numbers of Final Cut Pro editing suites on these places we request that the Final Cut Pro 7 application should be temporally available for free as a download to all of those who bought Final Cut Pro X, while these 10 features are not addressed in the X release. They are: Add ability to import and export XML files natively;Add ability to import previous Final Cut Pro projects natively;Add ability to export OMF files natively;Add ability to change a project’s frame rate after it’s been created; Add ability to read and write projects stored on an network or SAN volumes; Add ability to switch the Final Cut Pro X layout to a more traditional 2-monitor setup; Add ability to preview true video signal, independent from the 2-monitor setup; Add support for Multicam editing; Add support from capturing and recording to tape, not only via capture now but also via batch capture and print to tape natively; Add support for importing image sequence files such as DPX and OpenEXR;

Some very true facts.

Planet 5D rings in on FCP X

Planet 5D has a good article on the whole FCP X fiasco, though to me they are still a little too positive on the whole thing, while I am basically thinking this program will never be for pros!

Apple/Steve Jobs also realize that there will be a group of editors who leave and go to Adobe Premiere Pro or over to Avid – but they believe that the video editing market is going to be huge in the future and they have positioned iMovie to be the basic editor – and FCPX is the pro editor (which by the way imports iMovie assets – get the hint?).They will sell tons of copies of FCPX in the next 10 years and are not afraid to lose a few old fans along the way. They would have sold even more if they were to have gotten ownership from the editing community instead of taking it away. They’re going to have to go into major recovery mode or they’re going to lose a big hunk of the community – bigger than they were willing to lose in the first place.But I still believe that in the long run, in a year or so, FCPX will rock. I’m certainly using it now and will continue to explore and learn from those who have tutorials ready (more on that shortly too).


I still just don’t believe it can ever get as good as people think it will, too many fundamental problems!

It was to be a companion to FCP

If this article at MacRumors is to be believed what became iMovie 08 and later FCP X was supposed to be an app to quickly make rough cuts that would export to finishing in FCP. I wish that was all it was!

From that experience, First Cut was born which would let you import your raw footage and quickly skip through, organizing and building a rough edit. The intention originally was to then export to Final Cut Pro. At some point, Apple officially latched onto the project and turned it into the new iMovie ’08.

I just wish it had stayed that way!

High Definition has an article on FCP X

At times I find the article to be too positive, but it does have some choice things to say.

Which brings us on to the timeline – another massive bone-of-contention in the FCP community.  The notion of tracks has completely disappeared, principally because of the new ‘magnetic timeline’. Instead of FCP 7’s old ‘Clip Collision…’ message that either drove you mad, or was a useful warning (depending on your point-of-view) clips now move themselves out of the way – essentially creating new tracks as they go. There is no track routing so, for instance, you can’t control where your audio goes when you insert a clip. This is pretty horrible – for example, if you want to mute your sound effects you need to hunt through the timeline and disable each one individually, rather than just muting the track you put them all on – you can’t even rely on them being where you last saw them, as editing in the magnetic timeline may have moved them somewhere else. I’m not sure that the benefits of losing the Clip Collision dialog outweigh the problems the magnetic timeline causes though Apple says it’s working on a solution – I suspect this may just be a way of assigning audio to output tracks which won’t solve the layout problem I’ve just described. They also claim that Automatic Duck Pro Export will allow you to create and assign output tracks as a workaround, but I’m not sure that’s true…Editing is a little weird too, if you are used to the standard 3 point edit paradigm. It sort of still exists, but only as the illegitimate offspring of iMovie and FCP.


and

It feels, somehow, like Apple have taken the iMovie code and grafted three point editing onto it. I can see the point of the magnetic timeline, and it’s arguably better than a tracked timeline, but there was no need to replace the FCP 7 three (and four) point paradigm. FCP X’s implementation isn’t better – it seems to be a bit of a mess.

and

At the moment, you can’t set the start timecode of the timeline, so the usual broadcast requirement of programme material starting at 10:00:00:00 isn’t possible. Similarly, audio track assignment is a real problem until Apple releases an update that solves the issue. You can’t use a broadcast monitor or audio PPMs until there is a professional I/O unit supported and you’ll need the Automatic Duck software to interface to ProTools/SADiE for audio work and, potentially, your finishing solution (if you don’t finish picture in FCP X)

And the final thoughts.

The funny thing is, if Apple had released this as a replacement for Final Cut Express (which has also been discontinued) then the reviews would be glowing. They could have continued to sell FCP 7, and then release a ‘Pro’ version, with all these problems solved, in a year or so. I would certainly be surprised if any of next year’s Oscar nominees will be cut on FCP X.

Personally I think I like the program less, but I do agree with most points, and the should have saved some of this tech for a true pro Final Cut Pro instead of making it completely prosumer.